Talking to an author friend about tweets I found out an ingenious way to make a tweet from an excel spreadsheet. In the world of awesome sauce and I can do everything and be everywhere this was ingenious.
Here is where I dispel people -- when I don't schedule my tweets, they don't happen. So what's worse? Not tweeting at all or scheduling? I can tell you that when I don't tweet it's not good. I think of witty things at 2 AM, but you're not going to be awake at that hour to see it are you? Not unless you're a late night writer like me. So, I schedule my tweets.
What my friend did was take an excel spreadsheet and in column A created a formula. In column B she writes her tweet and the Characters remaining show up in column A. Here is what the formula looks like:
So let me show you what it looks like:
ACTION ITEM: Try the code if you want to keep track of tweets!
My greatest latest marketing ploy was something of a team effort!
You see, I'd been wrestling with one of my authors about a particular method she uses in writing that heightens curiosity but drives me nuts.
Of course if I were such a person that takes everything personally, I'd believe she did it on purpose to drive me out of my mind. In reality it's just her writing style...and it's 'fricking perfect for an idea I had because of this thing she does.
I can't begin to explain so I'm going to show you. I've included an exclusive passage from the book Hers to Claim as it is the passage that inspired my marketing ploy.
“Lord Ramsey, I would like you to go with Adonia.” Fleur glanced across the room to Ramsey DeKieran, and Adonia disguised a laugh with a cough when he abruptly straightened after a hard poke from his wife. While the rest of the party sat in the comfortable sofas and chairs around Ari’s office, DeKieran and his new wife had remained lounging, side-by-side, against the wall by the door. Adonia had caught the intense stares and occasional murmurs Ram and Steffania had exchanged throughout the past hour. From the blush that crept up Steffania’s cheeks when Ramsey fingered her exquisite choker of beaten gold, Adonia doubted that either had heard much of what had transpired in the last few minutes.
ADONIA ISN'T THE ONLY PERSON THAT'S WANTS TO KNOW WHAT DORAL SAID!
Am I the only one with the burning curiosity? No--apparently not! See for yourself:
Speaking of cameos and awesomeness - Patricia A. Knight included a feature I'd not seen before (but appreciated the wisdom of) a live-linked Easter egg embedded in the dialogue. Doral whispers something in Ari's ear... The reader clicks the link (and is asked to sign up for Patricia A. Knight's newsletter) and the page reveals the secret whispered.
Well, thank you! But it was something that came naturally. While I am the publisher, I'm a huge fan of Patricia A. Knight! I'm into these characters and think about them. I think about what they might be doing now *dirt thought* and want the best for them. I even wonder how their children might carry into the series.
You see sometimes the best marketing tactics come organically. When you think of marketing as a fun way to let people know about your product it's not icky. I wanted to know what Doral said and PAK gave her readers a way to find out!
ACTION ITEM: What imaginative thing can you do to make marketing fun?
One of my authors wanted to go international after about six months of having her book published. That's when I started researching the details of doing such.
I found one company, Babelcube, who seemed to be the right fit for us at the time and I'm here to report back my findings.
In short, Babelcube is a company that connects authors and publishers with translators. You set your book up on their website and wait for a translator to ask to translate your book or your search and invite them to translate your book. The translators payment comes in the form of royalties, 30% after Babelcube takes their 20%. Because the translator doesn't know how much they will get for their time I suspected the translation would progress very slow. I projected it would take someone 6 months to translate a novel. I haven't been far off.
The service is built on gains from royalties and does everything free--connecting you to a translator and setting up your book in different platforms. You need to supply a translated book cover and new ISBN but otherwise Babelcube sets up the book in many platforms of the language in which its translated for. To me this is the best part of the service. I could not afford to hire a translator and once done--I didn't know how to market it in another language.
Now, here is what I have found. The shorter novellas were completed in short order, however--as I predicted--the novels might take up to 6 - 9 months. Set up is easy, getting the book covers was no problem and Babelcube set it all up and reported back to us what the links were for the different platforms they put them on.
However, it should be noted that you have to wait for a translator to come to you or search through the profiles and invite others to translate your book. Customer service is fairly responsive - somewhere between 24 - 48 hours.
In short this service has potential.
The main question I get is: How do you know the translation is correct?
You don't. Unless you have a friend that is bi-lingual in the translated version, you don't know. Sure, you can buy two or three translation editors but if you can do that, you might not need Babelcube. I discussed this with my author and the end result was, if it's not perfect translation we will accept that. This service was the only way we could go international. So basically it's a question of whether you want to do it or go without.
If you feel there is a market for your books but don't have the money to get it translated, then here is another question: How are you going to market it?
See this was a question I answered to my author: I couldn't. But dreams are big and Babelcube was the best solution. Just remember, you need to market your book in any language or country it's in. There are two sides to selling books. Production and marketing. Make the best book you can then market it.
ACTION ITEM: Before taking your book international--figure out how to market it. Just like writing, translation is the easy part.
This hot little read is smokin! ... and FREE! Debut author Elizabeth SaFleur has a new series called "Elite Doms of Washington" and this novella is about one of the secondary characters in her novel, "Lovely", coming out in January 2015!
Her stories are based around Hot Male Doms in the Washington D.C. scene. In a way it's her imaginings of giving the discipline Washington needs to those who need it!
I found this book enchanting and know the New Year will be Lovely when her first novel comes out! (Har-har, I thought that up myself! :)
When Yvette Sava takes a spill on the ice outside of her Washington, D.C hotel, she knows the handsome man that helps her up spells trouble. Ryan Knightbridge is strong, passionate and demanding—and far too young for her. But Ryan has waited a year for his chance with the lovely submissive, who withdrew from society following her high-profile divorce. Unable to resist his charm, Yvette agrees to spend two days and two nights with him, allowing herself to indulge in desires shuttered long ago—but with a clear deadline. Now, Ryan has one wintry weekend to prove to her she’s worthy of love—and he’s worthy of her submission.
** Mature Content ** 18+ Only **
Caro Anderson feared two things. The wrong kind of sexual dominant—and never finding the right one. In her search for a loving yet severe master, a disastrous experience taught her to protect her body and emotions. Yet she longs for a stern master to love. Encouraged by a friend, Caro takes a chance with a handsome British Dom and agrees to spend one weekend exploring their darkest fantasies.
Rhys Devlin believes he's finally found a submissive who desires the same sexual extremes he does. But when he get's perfect girl tied down for the weekend, he discovers he wants more than her body. He wants her carefully guarded heart.
Together they discover how much is enough, and what they truly need.
Author: Carol McKibben
Author: Carol McKibben
Author: Elizabeth SaFleur
Author: John Daly
Author: Kris Michaels
Author: Madeline Iva
Author: Marilyn Lakewood
Author: Nara Malone
Author: Patricia Knight
Author: Rachel DeLune
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