Friday you might have listened to me mumble about spinning books and momentum. You can listen to the whole embarrassing recorded message that makes me sound stoned HERE.
If you didn't it was about marketing--which is why I'm revisiting it today on Marketing Monday!
I think a good push in the beginning is necessary, and every week do a little something to keep the momentum going.
When a book comes out we have a week long push and then from there a weekly push and from there a monthly push. Here are my thoughts:
Day 1 ☼ R4R -- Give your Advanced readers a link to Amazon to give their reviews. Email your list and let them know your book is out and where. Blog that your book is available.
Day 2 ☼ List your book on BookDaily, Librarything, and what ever service that lets readers see your book. Look for some promo/marketing/ad opportunities while you're there.
Day 3 ☼ Kindle Nation Daily Ad
Day 4 ☼ Kindle Fire Dept. Ad
Day 5 ☼ PixelScroll Ad
Day 6 ☼ Author Marketing Club Ad
Day 7 ☼ Kick off your Virtual Book Blog Tour
Day 14 ☼ Take the promo/marketing/ad opportunities you found on day 2 and use them
Day 22 ☼ eBook/Print giveaway ~ Give 5 copies away to fans
Day 29 ☼ Start at day 3 and repeat every month using your own combination you found that works.
Yes, you will spend money but the return on investment requires faith. Who better to have faith in the book than the one who wrote it?
My efforts are to make this a learning blog where writers can see the flip side of publishing. If you have comments that will improve your experience or have a certain topic you'd like discussed, please contact me through email - HERE.
~ Sincerley, Your Editor
Troll River Publications
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