The Right Marketing For You

The following have been screamed over and over:

YOU MUST BLOG
YOU MUST USE SOCIAL MEDIA
YOU MUST BE EVERYTHING, ALL THE TIME
YOU MUST START NOW!

Wow, really? I must?

I don't subscribe to that so much.

Just because I love to do everything all the time doesn't mean I can or that you should.

Of course all these wonderful marketing tools are only as good as your enthusiasm for them.

People forget that enthusiasm is the key factor that makes something great.

I blog because I love to blog. Look at my stats--nobody pays attention to my blog, but I still blog because I love it!

I do use social media because my fans love me and talk to me and it's fun. And just so you know, I didn't start my blog or do anything to ramp-up my author social media before my book was done and I don't regret it.

If you're in a rush, if you're dying to do everything and you just can't wait--go for it! Hard-core research predicts that going this route will cause burn out in no more than 3 years time.

Long haul takes mental stamina, a plan and patience. Do your research on what action you want to take. You can see the pros and cons but I have a chart for you to consider:

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Marketing needs to be fun for you or you need to make it fun. That's the only need-to-do in this game.

ACTION ITEM: Figure out how you plan on marketing.