To Blog or not to Blog: Really? Think about what you just said. You’re basically saying, I don’t know what to write.
Writers spend a lot of time writing stories. Some say, I don’t have time to blog. I don’t know what to blog. Blogging is just so overwhelming.
Let’s take a close look at each of these excuses and determine if they are valid.
1. I don’t have time to blog.
Either you don’t see the value, you don’t know how to write short, sweet and fast or you have the issues of thinking what you have to say isn’t worth reading. Let’s look at subject A:
a) I don’t see the value in blogging.
*Sigh* You might have heard about SEO (Search Engine Optimization). SEO is one way readers find you. Remember, you write for a variety of reasons, but you PUBLISH for only 3 reasons. Those are:
- To inspire
- To entertain
- To solve a problem
Yes, you PUBLISH for one of those 3 reasons. Guess why I’m writing this post. If you said all 3, you’d be right! Back to "I don't see the value in blogging". The value of blogging is to reach readers. They don’t always search Amazon for your key words or specific title. They may type in “Free stories” or “Free money” or “Free sex” – whatever. If you had a title like that, I wonder how much SEO you’d get. The more eyes on your writing, the better. Sometimes you get people who want your books because you write well.
b) I don’t know how to write short, sweet and fast.
That’s okay. You know the recommended amount of posts are 2 – 3 a month. That’s because you can promote the post everywhere. Sure I do once a day but they are mostly short 300 – 500 word articles. You don’t have to write fast. You don’t even have to make the posts long.
c) What I have to say isn’t worth reading.
Okay. I’ll come out and say, if that’s how you feel, then don’t publish. Stop the bullshit “I’m a horrible writer” crap excuse to prevent from blogging. If your ego is so low that you’re constantly asking for an ego boost by way of compliment, you don’t have thick enough skin yet to publish. If this is the excuse you use for not blogging, don’t publish yet. Get your boot straps laced and pull your pants on first—then blog.
There’s a theme here—there is only one good reason not to blog. If someone tells me they don’t want to—that’s a good reason. They think it’s a waste of time, blogging is dead. Well, I say, it depends. Thirteen year olds aren’t allowed to go on social media yet and therefore, they interact with blogs because it’s the only social thing they can do. Maybe your audience isn’t thirteen year olds. Maybe your audience are people that can’t discuss the kind of things on social media platforms because it’s a hot button. Those adults will find your stuff if you present it on your blog. Politics for instance—for some they don’t want to discuss it with friends on Facebook, but they would on another forum if they felt safe enough to.
Through out this, the point that’s most important is the 3 reasons why you publish. When you don’t know what to write, think about why your write. It’s 1 of the 3, or maybe all of them. So blog about your writing inspiration, blog to entertain people, blog to help other people. But don’t think you have nothing to blog for.
ACTION ITEM: Find your reason to blog: to inspire, to entertain or to solve a problem. Remember that helping a reader find your book is under the "solving a problem" and the "to entertain" category because being bored and not finding the right kind of entertainment is a problem. :)
My efforts are to make this a learning blog where writers can see the flip side of publishing. If you have comments that will improve your experience or have a certain topic you'd like discussed, please contact me through email - HERE.
~ Sincerley, Your Editor
Troll River Publications
Books on Kindle